小橋 昭彦 2008年8月11日
Association for Psychological Science
The psychologists found that when the competitors appeared to be wearing red, they were awarded an average of 13% more points than the blue competitors, even though every athlete was presented in both colors at some point. What’s more, points awarded seemed to increase after the blue athlete was digitally transformed into a red athlete and decrease when the red competitor changed to blue.

中国だからということじゃなくてね。
テコンドーの試合のビデオを見て判定してもらったところ、赤いユニフォームの方が良い点数が出たと。デジタル処理でユニフォームの色を変えての実験でも検証。
Norbert Hagemann, Bernd Strauss and Jan Leibing from the University of Munster(August 2008 issue of Psychological Science)

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